
ART DIRECTION,
MASKS, EDITORIAL
Raya van der Kroon
PHOTOGRAPHER
Laura Manner
MUA
Sophie Ball
SOUND DESIGN
Cedric Wiegel
STYLING RESEARCH
Nine Parre
SET ASSISTANCE
Emanuela Passadore
MODELS
Claudia Fialho
Emmanuela Oduro (Modern Models Agency London)
Lucie Lazarus
Eliza Robert
FASHION BRANDS
Emeka Suits
Aimee Joyce London
Szabo Sihag
Polo Sophia
Herve by Celine Marie
Cemre Oktay Studio
MODERN
MUSES
'We lure you in. We trigger. We amuse. Get ready to be seduced by your Modern Muse.'
Modern Muses is a conceptual fashion editorial, reinterpreting ancient mythological women into contemporary icons of female empowerment. Approaching the concept of Jungian archetypes through the female gaze, these Modern Muses express four core values of the female identity anno 2021, introducing the Queen, Diva, Lover and Carer. The Queen is inspired by Hippolyta, the ancient Amazonian warrior leader, reclaiming Power. The Diva is based on the West African mermaid Goddess Mami Wata, encouraging the theme of self-value. The Lover transforms the story of Freyja, the Norse Goddess of Fertility, as an icon of intimacy and sexuality. Lastly, the Carer has her roots with the Japanese supernatural beast Futakuchi-onna, expressing mindfulness.
Who is your inner Muse?








